Helping leaders become more persuasive means exposing them to some of the secrets of how to influence the subconscious thinking patterns of the people around them.

Attendees of the Persuasion Dynamics one-day workshop are exposed to a number of key persuasion techniques and one of them is how to use command language that influences others to take a desired action. Look later in the document for a link that will give you access to a no-charge 45 minute audio seminar and persuasion document.

Most People are Focused on What They Don't Want

Listening to radio talk-show psychologist Dr. Joy Browne, who has a syndicated radio show from New York each day, reveals a consistent flaw in her listeners' thinking. Dr. Joy will listen politely as the listener describes his or her problem and then Dr. Joy asks a simple, yet profound question. "What do you want?"

Listeners usually stumble with their answer. They know what they don't want and have little idea of what they do want.

Don't Do This, Don't Do That

From a young age, we are bombarded by messages about what we are not supposed to do. "Don't be late." "Don't worry." "Don't hurt yourself." "Don't make that mistake again." "Don't speed." "Don't drink and drive."

The interesting thing is that the subconscious mind generally ignores negatives, and instead processes the command that follows the negative. That means subconsciously, the very things you don't want people to do are being reinforced subconsciously.

The Tight Rope Walker

When a tight rope walker prepares to walk the rope, he or she focuses on making it across rather than not falling. This is an important distinction. Try this little experiment.

"Do not imagine a large pink elephant wearing purple slippers."

If you are like most people, even as you read the words, you are unable to block the image from appearing in your mind. The more you focus on the negative things you are trying to avoid, the higher the chance that you will experience them. Replace these negatives with positive images of what you want.

Focus on What You Want

It is important to tell people what you want them to do, not what you don't want them to do. Many drinking and driving ads now use positive commands, "Drive Sober", "Drink Responsibly". Usually the last message "Drink responsibly," is used by beer and alcohol producers. When you evaluate the command, you see that they are telling you to drink, which is important to their sales, and then they tell you to do it responsibly.

Once you have determined the behaviors you want to see in others, be sure to reinforce those with positive command language. "Be innovative." "Do it right the first time and every time." "Be open to new ideas." "Be confident." "Be on time." "Act with integrity."

A special offer to get access to interesting Persuasion Information at no cost

We have been fortunate to have so many people enroll and take the Persuasion Dynamics one-day workshop. We also know that many people have so far been unable to take the workshop. So Dr. Peter DeShane and Greg Schinkel are collaborating to produce a series of audio learning programs in the area of persuasion and influence.

In fact right now, a pilot group of Quality Professionals is reviewing an audio program designed to help increase the success of quality professionals in communicating within their organization to gain greater respect and influence.

Back to the special offer… you can get your hands on two Persuasion gifts worth $74 by clicking the link below. The first gift is a synopsis of the high level persuasion information we cover in the full day workshop. The second is a 45 minute audio program titled, “How to Sell Your Ideas in Your Organization”.

Both are available by clicking this link:

Get Your Persuasion Gifts Here Now

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